top of page

Isadora Fernandes

Clarity.
Intention.
Impact.

INTERCULTURAL COMMUNICATION  • CONTENT CREATOR • INTEGRATED UGC

I create thoughtful digital experiences that combine strategy, aesthetics, and clarity to help brands stand out.

Design sem nome.PNG

My Proposal

Storytelling & Brand Integration

UGC is the format.

The narrative is the differentiator.

UGC naturally integrated into my territories, with authenticity and intention.

UGC without connection is advertising.

People do not buy products.
They buy a solution, a shortcut or
a feeling.

Education & Career
IMG_7402.PNG
Equestrian

Western

Territories 
Pets
IMG_7422.PNG
Wellness & Beauty
Lifestyle
TECHNOLOGY

01. ALIGNMENT

Understanding your company’s mission and values.

My process

02. IDENTIFICATION

What problem does the product or service solve? What does it make easier? Or what feeling does it awaken in me?

03. AUTHENTICITY

Authenticity needs no advertising. Which version of me does this product or service speak to?

04. AUTHORITY

Social proof. Did someone recommend it to me? Personal experience? Relevant proof or comparison?

05. BLISS POINT

The exact point where information + desire + identification + authority meet.

06. NARRATIVE

What narrative would spark interest?

07. DELIVERY

Script, filming, editing, captions and versions for the formats the brand needs, with consistent visual direction from beginning to end.

bliss point

IMG_7424.MOV
IMG_6971.MOV

INTERNATIONAL EDUCATION & CAREER

The girl they said did not like studying became an educator — and has already taught hundreds of students.

The communication that was a “flaw” at school became a career in life.

Almost 15 years between the classroom, marketing, sales and a season living and working in England.

Knowledge opens doors.
Communication decides how far you go.

Knowing how to do something is one thing.
Knowing how to communicate what you do is another.


Communication is not just speaking another language.
It is knowing how to claim your place in the world.

Equestrian & Western

IMG_7499.PNG

Welcome to my private territory.

Horses teach me more about connection, intention and communication — without saying a word — than long philosophical explanations.

I live on a horse farm and my routine is between arenas, events and auctions.

Only those who live in the equestrian world understand this connection.

From western to classical riding, from childhood to adulthood, horses have always been part of my story.

IMG_7494.PNG

PETS

My home has paws too.

Theo and Dakota are part of my routine, my stories and, of course, my content.

Because for those who love animals, they are never just company. They are part of the family.

Wellness &
beauty

My life blends communication and aesthetics — after all, appearance is also communication.

Health communicates credibility; when you are not well, you do not convey confidence.

Beauty, aesthetics and self-care as an extension of identity.

Because appearance is also language.

IMG_7495.PNG

Boots in the country.
Heels in the city.
Bare feet in the sand.

The same woman.

Sophistication is not in the address.
It is in the way you see.

From the country to the city,
always through life’s most beautiful lens.

Lifestyle

The same voice in any language.

CONTACT

LET’S CREATE SOMETHING beautiful?

Design sem nome.PNG

About
me

Specialist in International Strategic Communication and Fluency in English, I have worked with communication for 15 years — two of them working in England.

Original content creator, institutional and Integrated UGC.

My experience in communication, storytelling, education, marketing and content creation allows me to build narratives in which the brand’s presence is contextualized — not simply inserted.

WhatsApp Video 2026-10-31 at 3.54.06 PM.mp4

Showcase

IMG_7413.PNG
bottom of page